Tuesday, April 21, 2015


KNSD is the NBC television station based in San Diego, California. It uses the on-air branding NBC 7/39, which reflects its channel location on all San Diego-area cable systems (7) and its over-the-air analog channel (and digital virtual channel) number (39). It is owned by a joint venture of NBC Universal (76 percent) and LIN TV (24 percent). However, because NBC Universal has majority control, KNSD is run as an NBC owned and operated station. The master control center and local commercial insertion for KNSD is at the NBC West Coast headquarters in Burbank, California.

NBC 7/39 Weather Plus is seen on KNSD's digital sub-channel.



The station went on the air on November 16, 1965 as KAAR, San Diego's first UHF independent station. The station at the time was based in the building once occupied by the National Pen Company, located in Kearny Mesa, a neighborhood ten miles northeast of downtown San Diego. However, in 1966, a fire gutted the KAAR building, and the station was off the air for more than a year while the building was being rebuilt. Channel 39 was sold to Bass Broadcasting, a Texas-based broadcaster, and returned to the air in 1968 as KCST-TV. The new call letters supposedly stood for California San Diego Television.

For a three to four year period in the late 1960s to the early 1970s, Bass tried to take the ABC network affiliation from XETV-TV (channel 6), a station licensed across the Mexican border in Tijuana but based in San Diego. XETV had been San Diego's ABC affiliate since 1956, but Bass claimed that it wasn't appropriate for an American television network to affiliate with a Mexican television station when there was a viable American station available. In 1972, the FCC revoked XETV's permission to carry ABC. KCST, as the only other commercial station in town other than the CBS and NBC stations, took over the ABC affiliation on July 1, 1973. and XETV became an independent station until it became a charter Fox affiliate in 1987. In 1973, KCST started a news department, with Harold Greene, later to gain fame in Los Angeles, as news director and lead news anchor.

Storer Broadcasting, owner of major network stations in the East and Midwest, bought KCST on September 30, 1974. In 1977, in the wake of its newfound success as America's number one television network, ABC switched its San Diego affiliation from KCST to KGTV (channel 10), with KCST taking KGTV's old NBC affiliation. ABC had never been happy with the way its San Diego affiliation had ended up on KCST in the first place, and had sought a way to get back on VHF at the first opportunity. This move did not please Storer, who retaliated by dropping ABC from KCST's then-sister station, WITI-TV in Milwaukee, in favor of CBS and also using the "Channel's Alive" Promotion from Peters Productions as "39 Alive" that same year.

In 1985, Storer Broadcasting was taken over by Kohlberg Kravis Roberts & Co. (KKR). Two years later, KCST and the other Storer stations were sold to Gillett Communications (except for former Storer flagship WTVG in Toledo, Ohio, which had been sold to a separate owner). On September 16, 1988, the station changed its call letters to the current KNSD. It also began calling itself "Channel 7/39" on-air. Gillett restructured into SCI TV in the early 1990s after it declared Chapter 11 bankruptcy. After SCI filed for Chapter 11 bankruptcy in 1992, its stations were sold to New World Communications. New World then entered into a deal with News Corporation in which most New World stations (mostly CBS affiliates, with a few ABC and NBC stations mixed in) would convert to the Fox network. However, KNSD stayed with NBC since Fox was already on VHF in San Diego (see XETV). KNSD and WVTM-TV in Birmingham, Alabama were both sold to NBC in November 1996. That following January, KNSD began calling itself "NBC 7/39". Later, in October of 1997, NBC sold a minority stake (24 percent) of KNSD to LIN Television, while in exchange, NBC acquired majority control (76 percent) of KXAS-TV in Dallas-Fort Worth from LIN. The deal closed on March 2, 1998, marking the official launch of the new NBC / LIN joint venture (controlled by NBC) known as Station Venture Operations, LP.

On May 18, 2007, LIN TV announced that it was exploring strategic alternatives that could result in the sale of the company, including LIN's share of KNSD.

In spring 2001, KNSD moved its studios and offices into a redeveloped high-rise office building in downtown San Diego, which includes an all glass enclosed street-level news studio resembling that of The Today Show in New York City's Rockefeller Center.


In addition to its network programming, KNSD is home to Streetside San Diego (a local lifestyles and infotainment program), Ellen, Access Hollywood, Wheel of Fortune, Jeopardy! and At the Movies with Ebert & Roeper.


Station General Manager: Jackie Bradford
News Director: Greg Dawson




  • Rory Devine - weekend mornings
  • Catherine Garcia - 4 & 4:30 PM
  • Marianne Kushi - weekday mornings
  • Marty Levin - 4:30, 5, 6 & 11 PM
  • Jason Austell - weekday mornings
  • Artie Ojeda - weekend evenings
  • Susan Taylor - 4, 5, 6 & 11 PM


  • Pat Brown - weekday evenings
  • Lorrie Jordan - weekend mornings, also host of Streetside San Diego
  • Whitney Southwick - weekday mornings


  • Jim Laslavic - sports director (Sunday-Thursday, hosts Sportswrap)
  • Jim Stone - Friday/Saturday sports anchor
  • Derek Togerson - reporter


  • Desiree Carvajal - weekday mornings


  • Greg Bledsoe
  • George Chamberlin, money advisor
  • Gene Cubbison
  • Monica Dean
  • Kristine Frazao
  • Bob Hansen, consumer reporter
  • Ken Kramer, "About San Diego"
  • Steven Luke
  • Tania Luviano, anchors Mi San Diego TV 43
  • Mari Payton
  • Peggy Pico, medical correspondent
  • Tony Shin
  • Vic Salazar


  • Clark Anthony - anchor/reporter (1992-2002)
  • Stacey Baca - anchor/reporter (1999-2002, now at WLS-TV in Chicago)
  • Dave Bender - weather (1988-1991, later moved to KNBC and now at KOVR in Sacramento)
  • Paul Bloom - anchor/reporter (1977- 1982, 1984-1986 and 1988-1994; now at KUSI)
  • Laura Buxton - anchor/reporter (1980-1987, now at Channel 4 San Diego)
  • Tim Carr - anchor/reporter (1989-2001)
  • Bobby Estill - sports anchor (1988-1991)
  • Susan Farrell - anchor/reporter (1987-1998)
  • Bernard Gonzales - anchor/reporter (1988-1992 and 2001-2004)
  • Dave Gonzales - anchor/reporter (1984-1989, now at KCBS in Los Angeles)
  • Harold Greene - anchor (1969-1977, now at KCBS-TV in Los Angeles)
  • Laurence Gross - entertainment critic
  • Brian Hackney - weather anchor (1988-1990, now at KPIX-TV in San Francisco)
  • Roger Hedgecock - anchor (1991-1992, now a radio host at KOGO-AM)
  • Kevin Hunt - weekend anchor (1988-1990)
  • Al Keck - sports anchor (1986-1988, now at WFTS-TV in Tampa, Florida)
  • Lisa Kim - anchor (1995-1997, now at KNTV in San Jose/San Francisco)
  • Kimberly King - Traffic anchor (1998-2008)
  • Jovana Lara - reporter, now 11 am co-anchor at KABC-TV in Los Angeles
  • Joe Lizura - weather anchor (1990-2006); now at KUSI
  • Dennis Morgigno - anchor/reporter (1978-1987, now at Channel 4 San Diego)
  • Margaret Radford- Reporter/Fill-in Anchor (1994-2007), now retired
  • Suzanne Rico - reporter; now morning co-anchor at KCBS-TV in Los Angeles
  • Allison Ross - anchor (1991-1996)
  • Mike Smith - sports anchor (1967-1982, now a partner in Ad-Lib Productions)
  • Rolland Smith - anchor (1993-1996)
  • Anne State - anchor/reporter (2002-2008, now at WBBM-TV in Chicago)
  • Lynn Stewart - reporter; now at XETV-TV
  • Bree Walker - anchor (1997-2000)
  • Dave Walker - anchor (1968-1988, now a partner in Ad-Lib Productions)
  • Sarah Wallace - anchor/reporter (1981-1985, now at WABC-TV in New York)
  • Denise Yamada - anchor/reporter (1977-1994)

News/Station Presentation

Newscast Titles

  • Channel 39 Eyewitness News (1973-1977)
  • 39 News Alive (1977-1981)
  • NewsCenter 39 (1981-1987)
  • News San Diego (1987-1995)
  • NBC 7/39 News (1995-present)


  • KNSD, under the traditional definition, is the only network O&O in San Diego.
  • KNSD is one of two NBC UHF O&O's, Hartford's WVIT/30 being the other; a third UHF O&O, WNCN/17 out of Raleigh-Durham was sold to Media General as of June 2006. In the past, the station blamed its woes on its UHF status, but as viewers move to cable and as many VHF analog stations transition to digital UHF, the problem of its position on the UHF dial has been reduced.
  • KNSD used to own KNSD-LP channel 62, which was leased to Entravision to expand the coverage area of KBNT-CA.

Digital Television

The station's digital channel is multiplexed:

Digital channels

RF Channel
Video Aspect Programming
39.1 40.1 1080i 16:9 Main KNSD Programming / NBC HD
39.2 40.2 480i 4:3 NBC Weather Plus

In 2009, KNSD will leave channel 39 and move to channel 40 when the analog to digital conversion is complete.

External links

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